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Side-by-side comparison

PostHog vs Matomo

Compare PostHog vs Matomo on pricing, free access, features, support and limitations using source-backed profile data and visible check dates.

Quick answer

Which option fits you?

There is no universal winner here. The better choice depends on the workflow, budget and limitation you can accept.

PostHog

Choose it for: SaaS product and engineering teams measuring onboarding, feature adoption and retention alongside website acquisition

Starting price: Free allowances; product analytics from US$0.00005 per event above 1 million/month

Watch for: Several products have independent billing units and limits; exceeding a cap can discard new data, so an inexpensive analytics estimate does not cover the whole suite.

Matomo

Choose it for: Organisations that need detailed website measurement and a deliberate choice between managed hosting and their own infrastructure

Starting price: Free self-hosted Community; Cloud Business from EUR22/month for 50,000 hits

Watch for: Deployment choice changes the real cost: self-hosted core requires infrastructure and maintenance, while premium functionality can require paid bundles or plugins.

Full comparison

Pricing, fit and product differences

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PostHog vs Matomo
Compare PostHog Matomo
Best for SaaS product and engineering teams measuring onboarding, feature adoption and retention alongside website acquisitionOrganisations that need detailed website measurement and a deliberate choice between managed hosting and their own infrastructure
Avoid if You want a very small pageview-only dashboard or cannot assign someone to manage tracking quality and per-product usageYou want only a minimal traffic counter or have no capacity to maintain a self-hosted analytics installation
Starting price Free allowances; product analytics from US$0.00005 per event above 1 million/monthFree self-hosted Community; Cloud Business from EUR22/month for 50,000 hits
Pricing model Per-product metered usage with free monthly allowances and volume discounts; optional paid platform packagesCloud subscription by monthly hits; free Community licence; paid on-premise feature bundles; custom Enterprise
Free plan / trial Free monthly allowances include 1M analytics events, 5,000 session recordings and 1M feature-flag requestsFree self-hosted Community software; 21-day Cloud trial
Plans
  • Free US$0 within allowances
  • Pay-as-you-go Usage based
  • Product Analytics US$0.00005 per initial billable event
  • Session Replay US$0.005 per initial billable recording
  • Enterprise/platform requirements Contact sales
  • Community On-Premise Free core software
  • Cloud Business 50K EUR22/month excluding tax
  • Cloud Enterprise Contact sales
  • On-Premise Team EUR275/month
  • On-Premise Business EUR1,450/month
  • On-Premise Enterprise EUR3,400/month
  • VIP Contact sales
Deployment Cloud / SaaSCloud / SaaS or self-hosted/on-premise
India readiness Accessible to Indian teams via browser. No INR price, India data-residency commitment or India-specific GST invoice was verified. Budget for foreign-currency conversion and applicable taxes.Accessible to Indian teams via browser. No INR price, India data-residency commitment or India-specific GST invoice was verified. Budget for foreign-currency conversion and applicable taxes.
Support Community support on Free; email on Pay-as-you-go; Slack support listed above US$2,000/monthCommunity forums for free self-hosting; Cloud email support; paid on-premise support varies by bundle
Biggest limitation Several products have independent billing units and limits; exceeding a cap can discard new data, so an inexpensive analytics estimate does not cover the whole suite.Deployment choice changes the real cost: self-hosted core requires infrastructure and maintenance, while premium functionality can require paid bundles or plugins.
Evidence Verified on vendor siteVerified on vendor site
Price checked Not recordedNot recorded
Pricing source Official pricing (opens in a new tab) Official pricing (opens in a new tab)

Prices are taken from each vendor's own pricing page on the dates shown. Taxes and add-ons may apply; confirm before you buy.

Pricing snapshot

What each product costs

PostHog

Free allowances; product analytics from US$0.00005 per event above 1 million/month

Pricing model
Per-product metered usage with free monthly allowances and volume discounts; optional paid platform packages
Free access
Free monthly allowances include 1M analytics events, 5,000 session recordings and 1M feature-flag requests
Check official pricing (opens in a new tab)

Matomo

Free self-hosted Community; Cloud Business from EUR22/month for 50,000 hits

Pricing model
Cloud subscription by monthly hits; free Community licence; paid on-premise feature bundles; custom Enterprise
Free access
Free self-hosted Community software; 21-day Cloud trial
Check official pricing (opens in a new tab)

Evidence and freshness

When this comparison was checked

PostHogPrice checked date not recordedVerified on vendor site
MatomoPrice checked date not recordedVerified on vendor site

This page updates automatically when a connected software profile is edited or re-imported. Pricing and plan limits can still change between checks, so verify the final quote with the vendor.

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