Side-by-side comparison
Compare Matomo vs Umami on pricing, free access, features, support and limitations using source-backed profile data and visible check dates.
Quick answer
There is no universal winner here. The better choice depends on the workflow, budget and limitation you can accept.
Choose it for: Organisations that need detailed website measurement and a deliberate choice between managed hosting and their own infrastructure
Starting price: Free self-hosted Community; Cloud Business from EUR22/month for 50,000 hits
Watch for: Deployment choice changes the real cost: self-hosted core requires infrastructure and maintenance, while premium functionality can require paid bundles or plugins.
Choose it for: Small site owners and technical teams wanting privacy-focused traffic and conversion reporting with cloud or self-hosted deployment
Starting price: Free Hobby cloud tier; Pro US$20/month; Business US$200/month
Watch for: Cloud usage includes stored event properties, and session replay and heatmaps start at Business rather than the US$20 Pro plan.
Full comparison
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| Compare | Matomo |
Umami |
|---|---|---|
| Best for | Organisations that need detailed website measurement and a deliberate choice between managed hosting and their own infrastructure | Small site owners and technical teams wanting privacy-focused traffic and conversion reporting with cloud or self-hosted deployment |
| Avoid if | You want only a minimal traffic counter or have no capacity to maintain a self-hosted analytics installation | You expect session replay in the free or Pro cloud tier, or assume that every event with several properties consumes only one usage unit |
| Starting price | Free self-hosted Community; Cloud Business from EUR22/month for 50,000 hits | Free Hobby cloud tier; Pro US$20/month; Business US$200/month |
| Pricing model | Cloud subscription by monthly hits; free Community licence; paid on-premise feature bundles; custom Enterprise | Monthly cloud base subscription plus event/replay overages; free self-hosted software; Enterprise custom |
| Free plan / trial | Free self-hosted Community software; 21-day Cloud trial | Hobby: 100,000 events/month, one website, six-month retention; free self-hosted application; 14-day paid trial |
| Plans |
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| Deployment | Cloud / SaaS or self-hosted/on-premise | Cloud / SaaS or self-hosted |
| India readiness | Accessible to Indian teams via browser. No INR price, India data-residency commitment or India-specific GST invoice was verified. Budget for foreign-currency conversion and applicable taxes. | Accessible to Indian teams via browser. No INR price, India data-residency commitment or India-specific GST invoice was verified. Budget for foreign-currency conversion and applicable taxes. |
| Support | Community forums for free self-hosting; Cloud email support; paid on-premise support varies by bundle | Hobby community support; Pro email; Business email and chat; Enterprise scoped support |
| Biggest limitation | Deployment choice changes the real cost: self-hosted core requires infrastructure and maintenance, while premium functionality can require paid bundles or plugins. | Cloud usage includes stored event properties, and session replay and heatmaps start at Business rather than the US$20 Pro plan. |
| Evidence | Verified on vendor site | Verified on vendor site |
| Price checked | Not recorded | Not recorded |
| Pricing source | Official pricing (opens in a new tab) | Official pricing (opens in a new tab) |
Prices are taken from each vendor's own pricing page on the dates shown. Taxes and add-ons may apply; confirm before you buy.
Pricing snapshot
Free self-hosted Community; Cloud Business from EUR22/month for 50,000 hits
Free Hobby cloud tier; Pro US$20/month; Business US$200/month
Evidence and freshness
This page updates automatically when a connected software profile is edited or re-imported. Pricing and plan limits can still change between checks, so verify the final quote with the vendor.
