Side-by-side comparison
Compare Fathom Analytics vs Matomo on pricing, free access, features, support and limitations using source-backed profile data and visible check dates.
Quick answer
There is no universal winner here. The better choice depends on the workflow, budget and limitation you can accept.
Choose it for: Agencies and privacy-conscious organisations monitoring many sites with a simple common dashboard
Starting price: US$15/month for up to 100,000 monthly pageviews
Watch for: Custom events count against the same monthly allowance as pageviews
Choose it for: Organisations that need detailed website measurement and a deliberate choice between managed hosting and their own infrastructure
Starting price: Free self-hosted Community; Cloud Business from EUR22/month for 50,000 hits
Watch for: Deployment choice changes the real cost: self-hosted core requires infrastructure and maintenance, while premium functionality can require paid bundles or plugins.
Full comparison
Swipe horizontally on smaller screens.
| Compare | Fathom Analytics |
Matomo |
|---|---|---|
| Best for | Agencies and privacy-conscious organisations monitoring many sites with a simple common dashboard | Organisations that need detailed website measurement and a deliberate choice between managed hosting and their own infrastructure |
| Avoid if | Buyers needing a free plan, session replay or granular individual-user product analytics | You want only a minimal traffic counter or have no capacity to maintain a self-hosted analytics installation |
| Starting price | US$15/month for up to 100,000 monthly pageviews | Free self-hosted Community; Cloud Business from EUR22/month for 50,000 hits |
| Pricing model | Traffic-based subscription; all plans include the same analytics features | Cloud subscription by monthly hits; free Community licence; paid on-premise feature bundles; custom Enterprise |
| Free plan / trial | 7-day card-required trial; no free plan | Free self-hosted Community software; 21-day Cloud trial |
| Plans |
|
|
| Deployment | Cloud / SaaS | Cloud / SaaS or self-hosted/on-premise |
| India readiness | Available in India; prices are USD and privacy claims should still be reviewed for local requirements | Accessible to Indian teams via browser. No INR price, India data-residency commitment or India-specific GST invoice was verified. Budget for foreign-currency conversion and applicable taxes. |
| Support | Email support, help centre and API documentation | Community forums for free self-hosting; Cloud email support; paid on-premise support varies by bundle |
| Biggest limitation | Custom events count against the same monthly allowance as pageviews | Deployment choice changes the real cost: self-hosted core requires infrastructure and maintenance, while premium functionality can require paid bundles or plugins. |
| Evidence | Verified on vendor site | Verified on vendor site |
| Price checked | Not recorded | |
| Pricing source | Official pricing (opens in a new tab) | Official pricing (opens in a new tab) |
Prices are taken from each vendor's own pricing page on the dates shown. Taxes and add-ons may apply; confirm before you buy.
Pricing snapshot
US$15/month for up to 100,000 monthly pageviews
Free self-hosted Community; Cloud Business from EUR22/month for 50,000 hits
Evidence and freshness
This page updates automatically when a connected software profile is edited or re-imported. Pricing and plan limits can still change between checks, so verify the final quote with the vendor.
