Starter
US$79/month advertised
Five campaigns/month; trial FAQ lists 100K AI words and 100 AI designs
Social Media Management
Simplified pricing, features & alternatives
Marketing workspace combining AI campaign agents, creative tools, approvals and social publishing.
Researched by Shubham
- Price checked
- Verified on vendor site
- Confidence: Medium
Choose it if
Lean marketing teams running recurring branded social campaigns with a human approval step
Skip it if
You only need occasional AI writing or require unlimited campaigns and specialist editing depth
Starting price
US$79/month for Starter (advertised monthly price)
Starter trial advertised; exact duration not verified
Simplified overview
Decision checklist
- Buying consideration: Current pricing page advertises Starter at US$79/month. A campaign produces one output type: a six-post social batch, a three-to-five-email sequence, or three paid-ad variants. Pro/Business prices and billing terms require checkout or vendor confirmation. No annual amount is inferred. Additional campaigns cost US$10 each on any plan.
- Operational fit: Cloud / SaaS; support: Official help centre covering billing, social media, design, video and collaboration.
- Evidence context: Verified on vendor site, with facts checked 10 Oct 2026.
What Does Simplified Do?
Simplified is an AI marketing workspace with Riley, creative tools, a social media scheduler and approval workflows. Its current positioning centres on repeat campaigns, with brand context shared across writing, design and publishing. Buyers should evaluate the complete workflow they will use rather than treating it as only an AI writer.
A Typical Simplified Workflow
Start with one campaign brief containing the audience, offer, channels and brand rules. Review the generated copy and visuals together, then route approved assets to publishing. Before committing, check whether your actual social channels and client-review process fit the workspace. Count distinct output types when estimating campaign usage; do not equate one broad business launch with one credit automatically.
Planning Campaign Credits in Simplified
Each campaign credit produces one type of output, such as a batch of social posts, an email sequence or a set of ad variants. A product launch that needs social posts, emails and ads uses three credits, not one. Map your monthly content calendar into campaigns before choosing a plan, so you know whether five campaigns a month on Starter is enough.
Keeping a Human in the Loop
Set up brand memory with your tone, banned phrases and product facts, then route every AI draft through the approval workflow before publishing. Review claims, prices and offers carefully, since AI can repeat old information. For agencies, client approvals inside the workspace save email back-and-forth.
Who Simplified Is Best For
An AI social media management workflow is useful when the same team owns creation and distribution. Agencies should confirm seats and client workspace allowances before replacing their existing stack.
Simplified pricing
Official pricing page (opens in a new tab)Starting price: US$79/month for Starter (advertised monthly price). Model: Subscription with campaign and creative allowances; team limits vary by plan.
Worked exampleA marketer using five eligible social-batch campaigns each month would budget US$79/month, or US$948 over 12 monthly payments, before tax. An email sequence and an ad set for the same launch can require additional campaign credits.
Pro
Contact sales
Higher campaign count and team seats; numeric price not reliably captured
Business
Contact sales
Higher allowances; confirm price and seat count
Current pricing page advertises Starter at US$79/month. A campaign produces one output type: a six-post social batch, a three-to-five-email sequence, or three paid-ad variants. Pro/Business prices and billing terms require checkout or vendor confirmation. No annual amount is inferred. Additional campaigns cost US$10 each on any plan.
Key features
- Riley marketing agent
- Brand memory
- AI writing
- Image and video tools
- Social publishing
- Social inbox
- Analytics
- Client approvals
- Workflows
- MCP and API access
Simplified pros and cons
Strengths
- Creative and publishing work share context
- Approval steps support editorial control
- Broad toolkit can reduce asset handoffs
Limitations
- Campaign allowances require planning
- Entry price may be excessive for occasional use
- Seats and higher-tier quotas need confirmation
Biggest limitation: A campaign credit covers one defined output type, so a multi-format launch can consume more than one credit.
Simplified at a glance
- Pricing model
- Subscription with campaign and creative allowances; team limits vary by plan
- Free access
- Starter trial advertised; exact duration not verified
- Support
- Official help centre covering billing, social media, design, video and collaboration
- India readiness
- Browser access; no India-specific billing, GST invoice or local support commitment verified. Check currency conversion and applicable taxes.
- Deployment
- Cloud / SaaS
- Use cases
- Campaign content creation, Client approvals, Social media publishing
- Industries
- Agencies, Ecommerce, Marketing
Simplified alternatives
Closest alternative: Canva. Here is how the shortlist compares on price and fit.
| Compare |  Simplified |
 Buffer |
Metricool |
|---|---|---|---|
| Best for | Lean marketing teams running recurring branded social campaigns with a human approval step | Creators and small teams scheduling a few social accounts | Social managers and agencies reporting across several brand accounts |
| Starting price | US$79/month for Starter (advertised monthly price) | Free; Essentials US$5/channel/month billed yearly | Free; Starter from €16/month for up to five brands |
| Free plan / trial | Starter trial advertised; exact duration not verified | Free forever for up to three channels | Free plan for one brand |
| Biggest limitation | A campaign credit covers one defined output type, so a multi-format launch can consume more than one credit. | Adding channels increases the bill even if the same team manages them | Free excludes LinkedIn and X; Advanced is needed for team approvals and API |
Prices are taken from each vendor's own pricing page on the dates shown. Taxes and add-ons may apply; confirm before you buy.
Simplified FAQs
Is Simplified still only an AI writing tool?
No. Its official site now emphasises Riley campaign workflows alongside creative and social tools.
Does one campaign include every format for a launch?
The pricing FAQ defines one output type per campaign credit, so budget social, email and ad sets separately.
How many posts are in the stated social campaign batch?
The pricing FAQ describes a batch of six social posts.
Can a team approve content before publishing?
The platform describes approvals before assets move to publishing.
What should an agency check before choosing Starter?
Confirm team seats, client workspaces, connected channels and campaign usage against the intended client workload.
Can external AI agents use Simplified?
The official site lists MCP, CLI and API capabilities; verify the required operation and plan access before building an integration.
Sources and how we checked
We read pricing and plan limits from Simplified's own pages (listed above) on the dates above. Where a vendor does not publish a price we can verify, we say so rather than estimate. Spotted something out of date? Tell us.
Profile updated · facts checked 10 Oct 2026
SimplifiedUS$79/month for Starter (advertised monthly price)
